A Great Communication Lesson on the Healthcare Debate

Aug 16

If you want to see a great lesson in Enlightenment Reasoning and how it’s not working in the healthcare debate, watch this embedded video by George Lakoff talking about what the Democrats are doing wrong. He says they are not saying what is true. They’re giving policy lists when they should be talking about “The American Plan” versus the “Insurance Company Healthcare.”

If you want to see a master communicator frame a message, check this out. And think about this when you’re creating your HR communications. Policy lists don’t work.

About the Author

Frank Roche

Frank started IFRACTAL over 7 years ago with Sarah Chambers. Together, they've created HR communications and HR software for some of the world's leading companies. Frank is also studying Flamenco guitar and origami.