HR Advice: Overdeliver « KnowHR Blog

HR Advice: Overdeliver

Jan 7

From a really great (and short) article by Seth Godin called Making Promises:

If you need to overpromise to make the sale, don’t bother. It’s not worth it.

The best way to generate word of mouth is simple: overdeliver.

This is always good advice. But when you’re in the people business, it goes times 100.

About the Author

Frank Roche

Frank started IFRACTAL over 7 years ago with Sarah Chambers. Together, they've created HR communications and HR software for some of the world's leading companies. Frank is also studying Flamenco guitar and origami.

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Comments

Wally Bock says:

January 10, 2008 at 3:16 pm

I like Steve Martin’s version of the same advice. When asked how to get ahead, he says, “Be so good they have to ask you back.”

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Frank Roche says:

January 10, 2008 at 3:30 pm

I hadn’t heard that one, Wally. But it’s brilliant. I love Steve Martin. I was at a formative time when he was A Wild and Crazy Guy. I saw him in concert 10 times. He proved his advice to be true.

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